Content & Brand Strategy Lead

Riya Bhatia

Crafting narratives that magnetize audiences, fuel SEO, and convert storytelling into revenue.

Thought Leadership Demand Gen Content Systems Brand Voice
4.3x Avg. pipeline lift
18M Organic impressions
12+ Category launches
Riya Bhatia portrait Storytelling Architect
Narrative Systems

Content engines that never run out of fuel

Riya orchestrates editorial strategy, SEO, multimedia, and social playbooks under one unified voice.

Brand North Star

Define vision, tone, and story architecture that anchors every asset from websites to keynote decks.

Pillar Content Labs

Launch long-form pillars, derivative content, and performance loops that power demand generation.

Revenue Alignment

Map narrative arcs to product journeys, sales objections, and lifecycle campaigns for measurable impact.

Playbook

From brief to breakout brand

A repeatable cadence that keeps teams in sync.

Discover

Audience & Insight

Customer interviews, qualitative research, and analytics mapping to uncover resonant story angles.

Design

Message Architecture

Build editorial calendars, keyword matrices, creative briefs, and voice guides everyone can adopt.

Deliver

Production & Launch

Lead sprint-based content creation across copy, video, design, and distribution channels.

Amplify

Measurement & Iteration

Integrate dashboards, run experiment roadmaps, and evolve storytelling with audience feedback.

Spotlight Work

Content that sparks momentum

Strategic narratives that earned headlines, backlinks, and buyers.

Report launch
SaaS • Category Launch

State of Automation Report

Research storytelling that drove 22,000 downloads and seeded a PR wave across 40 publications.

Podcast recording
Fintech • Demand Gen

CX Mastery Podcast

Produced multi-channel series that lifted SQL volume by 38% and tripled community signups.

Brand system
Healthtech • Rebrand

Voice & Visual Relaunch

Unified brand language across 14 countries while holding SEO rankings and boosting NPS to 4.7.

Voices

What partners say about Riya

“She translated complex AI tooling into a narrative that the press, customers, and investors understood instantly.”

Client portrait
Sarah Klein VP Marketing, Robotics SaaS

“Our tone, playbooks, and KPIs finally line up. Content became the growth engine we always wanted.”

Client portrait
Abhinav Goel Head of Growth, Fintech Scaleup

“Riya built a newsroom-grade content team for us in six weeks. The process was flawless.”

Client portrait
Meena Krishnan CMO, Healthtech Enterprise

Ready to turn your brand into a magnet?

Riya partners with founders and CMOs to script standout trajectories for their brands.

Plan Your Content Engine Email Riya